Congratulations on your purchase of a spinal decompression therapy system! Now that you have the unit, we know what you are asking yourself, "How can I make disc patients aware of how I can help them?"  

That's where we can help you with the "MarketDecompression" Resources CD - the ONLY spinal decompression marketing program created by practicing doctors of chiropractic and endorsed by the Kennedy Decompression Technique.

First and foremost, let's get one thing straight.  We are not a marketing or PR firm who THINK we know what will work for doctors in the marketing of spinal decompression therapy.

We are full-time practice doctors of chiropractic who have "battle tested" our spinal decompression therapy marketing pieces through an expensive "trial and error" process --- and who now KNOW what works!

Sure, you can discover what works and what doesn't work on your own…but why go through that time consuming and expensive process, when you can learn from our experience so inexpensively?

We want to stress that all of our marketing resources can be customized for whatever decompression system you own. In fact, our hundreds of clients from 48 states own just about every system under the sun. 

And when it comes to spinal decompression therapy marketing and coding, there is a MUCH more important point for you to consider. In our opinion, some are offering material that is misleading, false and in some cases...illegal! In fact, consider the following:

• A California DC was fined $25,000.00 for using Dr. Ben Altadonna's marketing program

• Dr. Ben Altadonna subsequently agreed to pay $1,125.000.00 to settle fraud charges against him

• 2 Georgia DCs were sent to federal prison for improper coding

• 4 other DCs on their way to federal prison 

•  A well known spinal decompression system manufacturer was raided by the FBI!  

Having served a combined total of 14 years on state licensing boards, we know how important it is NOT to code improperly or make unsupported statements…if you want to keep your state license in good standing and stay out of prison!

Based on that licensing board experience - and the experiences of our clients - our Resources CD also gives our candid, detailed opinions about the questionable products and services of a host of decompression individuals and companies.

By the same token and more importantly, we recommend many companies who offer high quality decompression services and products that you can rely upon to be ethical, legal, effective and cost effective.

THE MARKET DECOMPRESSION RESOURCES CD INCLUDES OUR "TOP 20 LIST" OF MARKETING IDEAS....BASED ON COST EFFECTIVENESS!

It also includes the following:

• A Detailed Discussion about Proper Coding, Billing and Collection Procedures including the ACA's Coding Policy on spinal decompression therapy and the coding opinions of multiple other experts/entities

• Two different coding and billing options for your office -- with both being 100% compliant, ethically and legal.

• Official spinal decompression policies of multiple insurance carriers including Aetna, Cigna, ACN, United Healthcare, UniCare, Blue Cross Blue Shield and Humana.

• A Discussion of Billing Fraud and How to Avoid It

• Details About Two Chiropractors who are now in Federal Prison for Billing Spinal Decompression Incorrectly

• Details About Four Chiropractors who are likely headed for Federal Prison for Billing Spinal Decompression Incorrectly

• A Discussion about the $25,000.00 Court Judgment Against a Doctor of Chiropractic who was Utilizing Dr. Ben Altadonna's Marketing Program

• A Discussion of the unsupported claims being made about spinal decompression therapy so you can avoid a state board complaint.

• A Rational Basis for the Number of Sessions to Recommend

• Details About How to Insure Compliance for Maximum Patient Benefit

• The Absolute Best Way to Help Patients Finance the Cost

• A discussion about the EXTREME importance of the internet and how to attract patients who are searching the web for this type of treatment.

• Press Release Announcing the Addition of Spinal Decompression Services

• Press Release Announcing your "Certified Practitioner" status after completing the Kennedy Decompression Technique course.

• Agreement Letter for Insured Patients

• A Spreadsheet File With Calculated Fields that will Detail Your Treatment Plan and the Out-of-Pocket Expense for Insured Patients

• Agreement Letter for Medicare Patients

• A Spreadsheet File With Calculated Fields that will Detail Your Treatment Plan and the Out-of-Pocket Expense for Medicare Patients

• Agreement Letter for Cash Patients

• A Spreadsheet File With Calculated Fields that will Detail Your Treatment Plan and the Cost for Cash Patients

THE MARKET DECOMPRESSION RESOURCES CD INCLUDES OUR "TOP 20 LIST" OF MARKETING IDEAS....BASED ON COST EFFECTIVENESS!

Here is one of our highly recommended marketing efforts...

When it comes to handouts or mailings, we believe our full color tri-fold brochure is THE BEST YOU WILL FIND ANYWHERE! Plus, the brochures are very reasonably priced and include free shipping.

If you are wondering if our brochures are truly effective, here is what you should know. Our clients have ordered and re-ordered over 350,000 copies...easily making it the top selling brochure ever created for the chiropractic profession!

And our brochures come with a  30-day "no questions asked" guarantee. Should you not agree that they are the absolute best spinal decompression brochures available anywhere at any cost, simply return the order and your money will be cheerfully refunded.

To view this outstanding color brochure full screen on your computer, click on the brochure above or click here.

And remember! No mention is made of any particular decompression system so these brochures will work in your office regardless of the type of unit you use.

For disc patients who do not speak English well, the "Market Decompression" Resources CD also includes a 2-page Informational Sheet in Spanish, Italian, German, French and Polish.

THE MARKET DECOMPRESSION RESOURCES CD INCLUDES OUR "TOP 20 LIST" OF MARKETING IDEAS....BASED ON COST EFFECTIVENESS!

Here is another of our highly recommended marketing efforts...

And as you know, MDs (orthopedists, neurosurgeons, family practice and internists) as well as DCs are looking for non-surgical alternatives to spinal surgery. To alert them to conservative treatment options, we have created the following successful resources which are included on the "Market Decompression" Resources CD:

• Introductory Letter for Marketing to MDs

• "Anti-Hype" Letter for MDs

• 3rd Letter for MDs that discusses your decompression system

• 4th Letter for MDs that includes a algorithm for when to refer for spinal decompression therapy

• 5th Letter for MDs that includes an abstract of the study published in the Journal of the AMA unsupportive of operative interventions for lumbar disc herniations

• 6th Letter for MDs that discusses a synopsis of disc nomenclature and classifications

• 7th Letter for MDs that includes an abstract of the study published in Spine relative to the high incidence of reoperation after spinal fusion surgery

• 8th Letter for MDs that discusses the Yochum Case Report regarding an extruded L5-S1 disc

• 9th Letter for MDs that includes an abstract of a study published in Spine documenting disc rehydration after distraction in rabbits

• 10th Letter for MDs that discusses the Journal of Neurology report on the limited effectiveness of epidural steroid injections

• 11th Letter for MDs that discusses the report on vertebral axial decompression authored by Frank Tilaro, MD and published by Musculoskeletal Review

• 12th Letter for MDs that includes a synopsis of 50+ research abstracts documenting the effectiveness of traction / distraction / decompression treatment

• 13th Letter for MDs that includes an abstract from the Archives of Physical Medicine and Rehabilitation on spinal decompression

• 14th Letter for MDs that discusses our "Certified Practitioner" status after completing the Kennedy Decompression Technique course

• 15th Letter for MDs that includes an abstract from the Journal of Pain Practice on spinal decompression

• 16th Letter for MDs that discusses the study published in the Archives of Physical Medicine and Rehabilitation which details the ineffectiveness of epidural steroid injections.

• 17th Letter for MDs that discusses the research study on the high cost of unnecessary low back surgeries

• 18th Letter for MDs that discusses ACOEM's reommendation in favor of spinal manipulation

• 19th Letter for MDs that discusses disc insurance coverage for your decompression program

• 20th Letter for MDs that discusses the Richmond decompression clinical trial

• 21st Letter for MDs that discusses the Leslie decompression clinical trial

• 22nd Letter for MDs that discusses the Consumer Reports survey that ranked chiropractic as the top rated treatment for low back pain

• 23rd Letter for MDs that discusses the study regarding the effectiveness of spinal decompression therapy published in BMC Musculoskeletal Disorders

• 24th Letter for MDs that discusses an increase in lumbar spine bone density for an elderly patient after decompression therapy

• 25th Letter for MDs that discusses several new studies that detail the effectiveness of chiropractic treatment.

• 26th Letter for MDs that discusses an article about how many spinal surgeries are unnecessary and spinal decompression option.

• 27th Letter for MDs that discusses the risk of strokes from NSAIDs and why non-drug and non-surgical spinal decompression should be considered.

• 28th Letter for MDs that discusses the effectiveness of chiropractic care compared to usual medical care.

• 29th Letter for MDs that discusses the JMPT article documenting that manipulation is just as effective as surgery for disc protrusion and sciatica..

• 30th Letter for MDs that discusses the study published in the Journal of Occupational and Environmental Medicine that indicates that chiropractic care helps avoid disability recurrence.

• 31st Letter for MDs that discusses a study published in Spine which indicates that maintenance spinal manipulations result in better long term outcomes.

• 32nd Letter for MDs that discusses articles published in Newsweek, Bloomberg News, Wall Street and NPR warning about the risks and ineffectiveness of spinal surgeries.

• 33rd Letter for MDs that discusses the study detailing the effectiveness of  chiropractic adjustments combined with cervical intermitant traction (decompression).

• 34th Letter for MDs that discusses the study detailing the better results for herniated disc patients who seek treatment within the first 6 months compared to those who wait longer

• 35th Letter for MDs that discusses the study detailing the large number of deaths due to opioid pain killers 

• 36th Letter for MDs that discusses the Annals of Internal Medicine study that showed the effectiveness of cervical spine manipulation compared to medication

• 37th Letter for MDs that discusses the study published in the Journal of Orthopedic and Sports Physical Therapy which documents that "thrust" manipulation is more effective than non-thrust mobilization for mechanical neck pain.

• 38th Letter for MDs that discusses the study published in the Journal of Orthopedic and Sports Physical Therapy regarding examination procedures to determine the effect of axial decompression.

• 39th Letter for MDs that discusses the study published in Spine which details the dangers of spinal surgery.

• 40th Letter for MDs that discusses the University of Pittsburgh Medical Center Health Plan policy that requires chiropractic care before authorization for low back surgery.

• 41st Letter for MDs that discusses a study that found that chiropractic maintenance care prevents future disability.

• 42nd Letter for MDs that discusses the studies that document neck and back pain as a leading cause of disability worldwide.

• 43rd Letter regarding a study published in the May 2013 issue of the Annals of Family Practice which documents the effectiveness of spinal manipulation

• 44th Letter regarding a study published in the May 15, 2013 issue of Spine relative to the effectiveness of chiropractic adjustments for Workers Compensation patients in the State of Washington.

• 45th Letter regarding a study published in the April 1, 2013 issue of Spine relative to the effectiveness of spinal manipulation compared to Diclofenac and placebo.

• 46th Letter regarding a study published in the April 15, 2013 issue of Spine relative to the effectiveness of adding chiropractic treatment to standard medical care for the treatment of patients with acute low back pain.

• Sample Letter for DC Colleagues

• Customizable Referral Sheet for MDs

• An Algorithm for When Spinal Decompression is Indicated

• Informational Sheets in several languages for MDs to give to their Non-English speaking patients

• A Spinal Decompression PowerPoint Presentation that can be given to MD and Civic Groups

• Fully Referenced Television Infomercial or Radio Talk Show Script

In addition, the "Market Decompression" Resources CD includes the following:

• Our 38-minute video segment on coding and marketing compliance that was produced by the Kennedy Decompression Technique.

• Our 30-minute audio interview with Break Through Coaching  the Number 1 marketing tool for decompression.

• Full Text of Multiple Research Studies on Spinal Decompression Therapy.

• Over 50 Article/Research Abstracts Documenting the Effectiveness of Traction-Distraction-Decompression

• Over 2 Dozen Published Articles Authored by Dr. Jay Kennedy

• Multiple, Successful Case Studies from our Office.

• Pre-Authorization Language for Health Insurance Companies and Work Comp Carriers citing current medical literature in support of Spinal Decompression Therapy.

• Texas SOAH Workers' Compensation Decision that ruled in favor of the medical necessity of Spinal Decompression Therapy.

• FDA Filings documenting that all decompression systems are in the very same, exact classification.

But that's not all! The "Market Decompression" Resources CD also includes information on the following:

• "Home Show" 8 X 8 foot Booth Banners

• And if you are not bashful, highly cost effective "Bread Truck" billboard advertising signs.

But it gets much better!!!!!!!

We do not believe it is enough to send out a Resources CD and say thank you, good luck and goodbye!

As practicing doctors of chiropractic ourselves, we want you to be successful! And we also know that you do not have time to develop new spinal decompression therapy marketing pieces as new research comes out and/or circumstances dictate.

That's why we have created the "Decompression Alert Email" subscription. Each month, we send out several email alerts that feature topics and/or questions being asked by decompression system owners just like you. We also alert you to any late breaking news and include any recently created marketing pieces or ideas.

Your complete satisfaction is guaranteed in regard to your "Decompression Alert Email" 12-month subscription. Should you wish to cancel at any time, your money will be cheerfully refunded for all remaining months.

Two last things about your annual subscription to "Decompression Alert Emails."  First, your annual subscription allows you to ASK UNLIMITED QUESTIONS by email! And second, your annual subscription entitles you to a FREE LISTING on our "Doc-Find" referral website DecompressionUSA.com

THE MARKET DECOMPRESSION RESOURCES CD INCLUDES OUR "TOP 20 LIST" OF MARKETING IDEAS....BASED ON COST EFFECTIVENESS!

Here is still another of our highly recommended marketing efforts...

When it comes to marketing spinal decompression therapy, we cannot over-emphasize the importance of having a spinal decompression SPECIFIC internet website. In fact, our office gets more new spinal decompression patients from our patient website than any other source! 

That's because we created a FIRST CLASS spinal decompression website that you can customize and use as your very own. After ordering the Market Decompression Resources CD, you can purchase full rights to use all the graphics and text on 444Disc.com.

And remember, all the text, layout, graphics and photos can be changed in order to feature the type of decompression system you own. Plus, we furnish our website component in both English and Spanish!

And don't forget...our website component comes comes with a 30-Day "No Questions Asked" Money Back Guarantee. 

While other spinal decompression marketing companies give precious little information about their experience and credentials, we are the exact opposite. We WANT you to know that we are full time practicing doctors of chiropractic and all about our background, qualifications and expertise. For more information, CLICK HERE to read our brief bios.

So how much would you think all of this valuable spinal decompression marketing information and resources would cost?

$140,000.00 like the marketing program tied to the purchase of one spinal decompression system?

$70,000.00 like one company is charging for their spinal decompression marketing program?

$34,900.00 like another company is charging for their spinal decompression marketing program?

$10,000.00?

$5,000.00?

Not even close! The "Market Decompression" Resources CD chocked full of all the above forms, patient agreements, office procedures, coding advice, ads, studies, 41 MD letters...plus website rights...plus 500 brochures...plus "Decompression Alert" Emails is

ONLY $1,195.00

But for a very limited time, we are offering an additional $200.00 discount making the complete package price...

Only $995.00

That is a total savings of over $385.00!

Thanks for visiting and we look forward to helping you market your spinal decompression therapy services!  

	1. The $795.00 "Market Decompression" Resources CD Containing a 120+ Page PDF File Featuring our "Top 20 List" of Tested Marketing Ideas with over 200 Documents and Resources including 46 MD letters.
	2. An Annual $195.00 Subscription to "Decompression Alert Emails" with the Ability to Ask Unlimited Questions by Email and a free listing on our "Doc-Find" referral website (DecompressionUSA.com) with a No Questions Asked Money Back Guarantee.
	3. All Text and Graphics Files from 444Disc.com, Web Design Software, and Annual Rights ($195.00) for use on your Website with Free Priority Mail and a 30-Day No Questions Asked Money Back Guarantee.
	4. 500 Full Color Brochures ($195.00) that will work with any decompression system. Free Priority Mail and a 30-Day No Questions Asked Money Back Guarantee.

THE COMPLETE PACKAGE - (Regularly $1,195)

But for a very limited time, we are offering an additional $200.00 discount making the complete package price...

Only $995.00

That is a total savings of over $385.00!

Should you want just the "Market Decompression" Resources CD at this time, it can be ordered below:

Undecided about which decompression system to buy and want to avoid a $100,000.00 mistake? We can help you! To learn about the unit that we believe is the most sopthisticated, technologically advanced, state-of-the-art and affordable system in the world.

REMEMBER, THERE IS A 100% SATISFACTION GUARANTEE
ON OUR BROCHURES, DECOMPRESSION ALERT EMAILS
AND WEBSITE COMPONENT

	Your complete satisfaction is guaranteed in regard to the purchase of the Market Decompression Brochures.  Should you not feel they are the absolute best on the market at any price, simply return your order within 30 days and your money will be cheerfully refunded.
	Your complete satisfaction is also guaranteed in regard to our website component. Should you not agree that it is worth every penny, simply return the website CD within 30 days and your money will be cheerfully refunded.
	Your complete satisfaction is also guaranteed in regard to your 12-month subscription to "Decompression Alert Emails." Should you not agree that our "Decompression Alert Emails" are worth every penny, your money for all remaining months will be cheerfully refunded.
However, due to the nature of the Market Decompression Resources CD, the information and marketing material can be copied to a computer or other media, thus giving the purchaser access to the information and data, regardless if the CD is returned or not. Therefore, we have a strict no refund policy on the Resources CD.

If you have questions....

 Email Dr. Edwards For More Information

Or call Dr. Edwards at 512-789-3247